It took all of fifteen minutes for sideline reporter Tracy Wolfson to bring up Pittsburgh Steelers wide receiver Antonio Brown’s Facebook Live locker room fiasco during CBS’s nationally televised broadcast of the AFC Championship game. And while her broadcast booth cohorts quickly refocused viewer attention on the Tom Brady special unfolding on the field, the mention of Brown’s week-old off-field antics underscore a topic I’ve been thinking about for a while now.
As a Hall of Fame keynote speaker, longtime Associate Editor for Sports Illustrated, and 13-time New York Times Best-Selling author, Don Yaeger is one of America’s most provocative thought leaders. From walking into Afghanistan with the Mujahadeen to living with football legend Walter Payton, Don has spent three decades embedded with the world’s greatest "Greats." Now a sought-after executive coach and host of the Corporate Competitor Podcast, he translates the lessons of sports and business legends into actionable strategies for building a culture of greatness.
