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Don Yaeger is excited to be with your team to master the business of storytelling this summer.
Don Yaeger was named one of the “Top 50 Speakers in the World” by Real Leaders Magazine, so their CEO sat down with him to discuss how business leaders use storytelling to paint a picture for their customers.
From West Point to Pizza Hut, to Wendy's U.S. President, to CEO of the largest landscaping company in the company, Kurt Kane sits down with Don Yaeger to discuss leadership lessons he has learned and how storytelling impacts his day to day life.
Amy Jo Martin is a New York Times best-selling author, founder, investor, and CEO of Renegade Global. 

She began her career with the Phoenix Suns, where an unexpected interaction with Shaq shaped her career. Here Don Yaeger asks her to share that interaction, then breaks down the intentional way she told the story so you can apply the same techniques.

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before anyone else has it.

A free chapter from The Business of Storytelling — straight from the editor's desk, before the book even has its final cover.
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