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4 Keys To Winning It All From A Three-Time NFL Champion

By Don Yaeger

13-Time New York Times Best-Selling Author & Leadership Coach

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In a flurry of postseason NFL firings, several big-name coaches—Lovie Smith, Chip Kelly and Tom Coughlin—departed from their respective teams faster than a slant pass from Tom Brady. While loyal fans have decried the firings, it’s not unusual for NFL jobs to change hands before the dust can settle on the regular season. In the business world, executive turnover happens every day and teams must address a consistent question: How can an organization remain successful despite leadership change?

Troy Brown, three-time Super Bowl champion with the New England Patriots, says that the answer is rooted in team culture. In his new book, “Patriot Pride” Brown not only discusses his illustrious football career, but shares his insight on how an intentionally constructed culture can guide an organization through any challenge. I had a chance to sit down with Brown to discuss his thoughts on why the Patriots—a team rivals love to hate—are able to remain competitively relevant.

Meet Don Yaeger

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13-Time New York Times Best-Selling Author & Leadership Coach

As a Hall of Fame keynote speaker, longtime Associate Editor for Sports Illustrated, and 12-time New York Times Best-Selling author, Don Yaeger is one of America’s most provocative thought leaders. From walking into Afghanistan with the Mujahadeen to living with football legend Walter Payton, Don has spent three decades embedded with the world’s greatest "Greats." Now a sought-after executive coach and host of the Corporate Competitor Podcast, he translates the lessons of sports and business legends into actionable strategies for building a culture of greatness.
Contact Don Yaeger
Where would you like to start the conversation?

413 N. Meridian St. Tallahassee, FL 32301

(850) 412-0300